Experience Centres
An experience centre turns your brand story into a physical journey. Audax designs and delivers experience centres that guide visitors from first impression to conviction — combining architectural media, interactive content and show control into one seamless narrative that sells your vision.
Challenges We Solve
The situations that typically bring clients to this solution.
Complex master plans and brand stories that are hard to communicate on paper
Showrooms and galleries that fail to differentiate from competitors
Static displays that visitors walk past without engaging
Multiple stakeholders needing one environment for sales, PR and investor presentations
What This Solution Delivers
The experience, operational and commercial value you gain.
A curated visitor journey that builds emotional connection to your brand and project
Interactive storytelling that lets visitors explore at their own pace
A flagship venue for launches, VIP tours and stakeholder presentations
Content that can be updated as your project or story evolves
Capabilities & Technologies
The building blocks we combine to deliver this solution.
Relevant Case Studies
How Audax has applied this solution for real clients.
Sime Darby KL East
Sime Darby corporate showroom's high-definition LED display serves as the centrepiece for impactful presentations and immersive visual storytelling.
Gamuda Vietnam
Audax Visuals delivered an interactive projector wall, a touch-screen control panel, and a detailed scale model to Gamuda Land Vietnam's corporate showroom, providing advanced solutions to showcase their projects, plans, and surrounding landscapes effectively.
MELAKA GATEWAY & MICT
Large-scale 3D model and an integrated animation for the Melaka Gateway and MICT masterplan. The animation showcases the entire township, highlighting key features such as office spaces, an amusement park, and residential areas. This comprehensive visual presentation brings the masterplan to life, offering an engaging and detailed view of the development's vision and scope.
Frequently Asked Questions
Everything clients usually ask us about experience centres. Not covered here? We answer fast.
What is an experience centre?
An experience centre is a purpose-built space that presents a brand, development or masterplan through immersive media — combining LED displays, projection, interactive models and curated content into a guided visitor journey.
What does Audax handle in an experience centre project?
Audax covers the full journey: experience design, content production, hardware specification, system integration and on-site commissioning, followed by ongoing content updates and support.
How long does it take to build an experience centre?
Timelines depend on scale, but most experience centres take between three and nine months from concept to opening. We work backwards from your launch date and phase delivery accordingly.
Can an existing gallery or showroom be upgraded into an experience centre?
Yes. We frequently retrofit existing sales galleries and corporate showrooms, reusing suitable infrastructure and upgrading displays, content and show control to transform the visitor experience.
Let’s Talk About Your Project
Tell us what you want to achieve and we’ll recommend the right approach — no obligation.